Advisory panel

Official Event Advisory Panel

Quest Events would like to take this opportunity to sincerely thank the panel members below who are contributing their valuable time and expertise to ensure the conference agenda is timely and relevant for all customer and user experience professionals in Australia.

Christian Lafrance
Customer Driven Innovation & Experience - CX Director 
M&C Saatchi

I lead customer driven innovation and customer experience at Tricky Jigsaw, M&C Saatchi’s product & service innovation arm. I bring to projects and talks insights from 15 years across most parts of the product lifecycle with a focus on customer strategy and innovation across digital, media, banking, insurance, retail and consumer electronics. Prior to M&C Saatchi, I held senior customer experience roles at the Australian Broadcasting Corporation, at digital & service design consultancies and launched several product innovations.

I’m passionate about how design thinking brings better business outcomes and founded the Sydney Jobs-To-Be-Done meetup to evangelise effective customer centricity.

Davina McCormick
Customer Experience Strategy Manager
Queensland Urban Utilities

Davina McCormick is the Manager, Customer Experience Strategy at Queensland Urban Utilities where she holds organisational-wide responsibility for increasing customer focus and delivering positive experiences for over 1.3 million customers and community members. She is also a sessional academic with QUT’s Science and Engineering faculty.

Graduating from QUT's MBA Programme in 2013, Davina was selected as QUT's inaugural Global AMBAssador and was awarded the 2013 MBA Medallion for highest academic performance. She also holds a Bachelor of Business (Distinction) with majors in Marketing and Management.
With over 14 years of professional experience, Davina has a diverse range of marketing, customer and stakeholder engagement, project management and strategy skills. Her experience spans new venture start-ups, global companies and government corporations in a range of sectors including financial services, energy, education and utilities.
In her spare time, she enjoys running and spending time with family and friends in the beautiful Australian outdoors.

Munib Karavdic
Director, Design and Innovation

Dr Munib Karavdic is the Director of Design & Innovation at AMP Financial Services, Australia’s leading retirement savings, life insurance and financial advice corporation. He has been championing an innovation program at AMP that is underpinned by human centred design as a key engine for organic growth. Apart from building human centred design capabilities to transform AMP, his team is a key driver of building and introducing a portfolio of minimum viable offers (MVOs) based on customer insights. He is also a founder of the Innovation centre and MVOs incubator which introduce a new way of working and delivering offers to the market. Prior to AMP he worked as a growth strategy consultant in several Australian and overseas companies.

Munib is also a Conjoint Professor in Creativity and Innovation at UNSW Business School. There he teaches innovation in the Master of Marketing and MBA programs. He published one of the first books in e-commerce area as well as several articles in reputable academic journals. Munib holds a PhD in Marketing focusing on innovation in e-commerce.

Brandon Gien
Chief Executive Officer 
Good Design Australia 

CX Design and Implementation 2016