Post-conference in-depth learning sessions
Thursday 24 August
Registration and morning coffee for both sessions is at 08:30 and sessions will conclude at 17:00. Lunch, morning and afternoon tea provided. Choose between:
In-depth learning session A: STILL HUMAN – effective communication in a data driven world
This practical session is designed to target how to combine the art of data with effective communication. Those in attendance will learn the right actions to take in order to access the correct information. This interactive session will examine new media options and how to stay focused during the media revolution. The session will cover how to be the arch interpreter and the decision-maker to grow your skills as a communicator and to “stay human.”
Key topics and takeaway skills/benefits:
- Identify the information relevant to the decision
- Learn to let go and trust in experts to manage your data
- Recognize how to be the arch interpreter and key decision maker
- Plan for new media options and improve your focusing skills
Facilitator:
Petra Masinova
Global Strategic Partnerships
Isentia
In-depth learning session B: Enhancing leadership, developing career advancement strategies and strengthening cultural diversity
This session designed for public relations, communications and corporate affairs executives and is divided into three parts.
PART 1: “Leadership – what do you cause” and “Navigating career & business – the top things you need in your toolkit”
The first part will provide both awareness of why managing your personal brand is important and giving the toolkit to answer “how”.
PART 2: “Cultural Diversity: Do you have what it takes to lead yourself and your comms strategy into diverse markets?”
The second part will get participants out of comfort zone by assessing their cultural capability in various scenarios relevant to their industry.
PART 3: “The skills you need to be a recognised leader in comms & PR”
The third part will explain which skills are in demand and those you’ll need for future success.
Key topics and takeways skills/benefits:
- Understand authentic leadership and the power of reflection
- Discover why vulnerability is the new black
- Gain practical advice on building your personal brand
- Take away tips and handy hints that help you improve your brand awareness
- Debrief a cultural diagnostic based on the 9 Dimensions of Culture
- Understand how certain Australian business cultural norms do not work in other foreign markets and poor effect communications and relationships
- Plan for how to change or develop cultural dimensions that positively impact communications to foreign staff, stakeholders and customers
- Discuss the diversity landscape and how to deal with intersectionality for yourself and people you lead
Facilitators:
Michelle Redfern
Advancing Women in Business & Sport
Michelle Redfern
Div Pillay
Chief Executive Officer & Co-Founder
MindTribes
Susan Redden Makatoa,
Division Director, Temple Executive Search
Former Group Managing Director, Corporate, Ogivily Public Relations